Why choose Fiona as your listing agent? Because she will fight for every advantage to get your home sold in the quickest possible time at the best possible price! Your goal is her goal. You are on the same team and she will be your fiercest advocate. She’ll listen closely to understand your needs and marshal every tool at her disposal to ensure the successful sale of your home.
COMPREHENSIVE HOME PREPARATION
The single most important element in a successful home sale is preparation. But, preparing your home to stand out from the competition can be overwhelming. Fiona removes your stress by handling every tiny detail herself. She provides
A dedicated pre-listing engineering inspection to identify and rectify any issues before your house hits the market
A comprehensive staging proposal to address decluttering, furniture storage and removal, repairs, and simple economical ways to enhance your home's features and make your listing sparkle online
Assistance and guidance to help you quickly hire and manage vendors to repair, renovate, and stage your home for the market
Alternatively, the Sotheby's brokerage offers a concierge "White Glove” home preparation service to handle every detail of listing preparation with no upfront costs to you
A WINNING MARKETING STRATEGY
Photography is key! Fiona designs and executes a dedicated marketing plan for each client to reach buyers where they shop: online. Sensational innovative photography including twilight, drone and videography, comprehensive digital brochures and customized property websites are just a few of the tools she employs to maximize and enhance exposure for her clients. She aggressively markets each listing individually via an array of contemporary channels:
Social media, including Facebook, Instagram, and LinkedIn
Dedicated email marketing to her extensive network of clients and contacts in Westchester, the United States and around the world
Broker and public open houses including customized social events and neighborhood tours
Today’s homebuyers search almost exclusively online for their dream home. They want to fall in love with their future lives. They are entranced by clean, bright, sleek photographs and videos of gorgeous properties. Fiona understands the aspirations of buyers and the tolerance of sellers, and will customize her preparation to each individual listing to create a bright, polished, HGTV-ready home designed to dazzle.
ENHANCED MARKETING OPPORTUNITIES WITH SOTHEBY'S INTERNATIONAL REALTY
Sellers will enjoy maximum market exposure through Fiona’s affiliation with William Pitt Julia B. Fee Sotheby’s International Realty. Sotheby’s is the luxury world-leader in real estate marketing tools and provides its agents with every possible support to guarantee exceptional results:
Sotheby's White Glove program offers seamless home preparation, packing and moving and moving solutions for every seller's needs
The Sotheby's Curate App offers virtual staging and decorating to help homes stand out online
Agents and Clients have access to Sotheby's unparalleled global referral network of agents, auction house clientele and worldwide qualified buyers.